A glass perfume bottle with a gold cap, a spray bottle of rosewater labeled 'Firenze,' and a decorative shell-shaped dish on a fabric surface with sunlight and shadows.

Social Media Consulting, Content Creation & Photography for Brands

Moments In Focus

Authentic, artfully captured photography and strategy that turns fleeting instants into lasting stories.

I help brands transform their online presence through tailored social media strategies, content creation and professional product photography. From boutique storytelling to full scale campaigns, together we turn clicks into clients.

Expertise

View of an outdoor patio through an open door, featuring a wicker lounge chair, a matching ottoman, and a small table with a bowl, on a stone-paved surface against a plain, light-colored wall.

Projects

Person in a flowing blue and white patterned skirt or dress, barefoot, standing on a white step or ledge, with a wicker basket in the foreground, and a blurred background of buildings.

Portfolio

Two turquoise ceramic fish-shaped vases with a green and gold patterned fabric scrunchie in front of them.

Archipelago
Concept Store

a photoshoot for the Boutique Gelatine

Boutique Gelatine

A woman holding pink and purple flowers in a field of wildflowers with trees in the background.

My Story

Hi, I’m Evita, a social media specialist and content creator. My path to digital marketing is a little unconventional: It begins with a Master’s degree in Pharmacy from the University of Patras, Greece and an old asahi pentax camera. For years, I worked in Swiss pharmacies, where precision, structure, and trust were everything. And while I loved the discipline, my creative side was calling louder and louder.

The “switch” came when I realized that the same skills I mastered as a pharmacist: clarity, detail, and building genuine connections, could be translated into the digital world. So I traded prescriptions for pixels, and began telling stories through social media and photography.

Today, I help store owners, lifestyle brands, and creative businesses elevate their digital storytelling with a mix of strategy and visuals that sell without feeling like selling.

Since 2024, I’ve been managing the digital presence of Boutique Gelatine in Basel, creating concepts, email marketing campaigns, and print designs that connect with audiences. Beyond Gelatine, I’ve collaborated with European hotels, jewelry brands, and lifestyle boutiques, helping them turn visuals into results.

Why Work With Me

I bring a blend of Mediterranean creativity and Swiss precision, combining an eye for aesthetics with structured, results driven planning. Whether you’re a store owner looking to grow your presence or a brand seeking a creative partner, my goal is to make your story not just seen, but remembered.

Let’s create something that inspires and converts!

Services

Commercial Branding Photography

High-quality, aesthetic visuals that highlight your products. Tailored to elevate your marketing campaigns, strengthen brand identity and drive engagement.

Hand holding a Canon camera taking a photo of desserts with strawberries and pink frosting on a white background.

Social Media Managment

End-to-end content planning, scheduling, and community management tailored to your brand voice.

Social Media Managment

Social Media Consulting

One-on-one strategy sessions: content calendars, growth tactics, and campaign planning to help you take control of your digital presence.

A windowsill with sunlight coming through, displaying a small black electronic keyboard, a white and pink feathered decorative object, and a black small bowl, with a desk or table below holding some printed documents or artwork.

Let’s Keep In Touch

Ready to transform your online presence?
Let’s craft a digital strategy that brings your brand to life.

Three photos side by side: the first shows a sunset view through a temple's columns with a body of water and a bridge in the distance; the second features a Parisian scene with a historic building surrounded by trees with autumn leaves; the third depicts a woman with blonde hair in front of the Louvre Pyramid in Paris.
Left side shows a bottle of SIKINOS perfume, two earrings, and a bowl of figs on a white fabric surface. Right side shows a snow-covered rooftop with a church steeple in the distance under a cloudy sky.

Follow me on Instagram